Published July 04, 2009 10:43 pm -
‘Jerry Dome’ lives up to its billing
By Mike Kays
Phoenix Sports Editor
ARLINGTON, Texas – Got to hand it to Jerry Jones. Finishing this stadium months ahead of time doesn’t have to mean an electric bill without revenue.
Concerts. Dial George Strait and the Jonas Brothers. Call Simon Cowell and Randy Jackson for three days of “American Idol” tryouts for some further star power.
Then, have daily open houses. Well, for $15 per adult and $12 per child, it’s working. Six-thousand made it through the tour the first day it opened a couple of weeks ago, and estimates were near that for this holiday weekend.
The owner of the Dallas Cowboys is making up for the lack of any naming rights. So Cowboys Stadium, for the time being (I still think the Jethro Dome or the World’s Largest Cell Phone sounds good), is pumping cash flow into his wallet.
I dropped by the Cow Palace (hey, there’s another name) on Friday and took the tour, if for any other reason to see where the press area is going to be for Oklahoma vs. Brigham Young on Sept. 5. His NFL outfit may have slipped in both the quality of the neighborhood and the tenants, but just like in 1974, the home of the Cowboys is again the NFL’s state of the art place for games.
The $1 million suites shouldn’t come as much of a surprise. But for that, not only do you get a $300 chair made of imported Australian leather, an option for a lobster dinner and the best of the imported beers, you get a chance to high-five a Cowboy on his way to the field via the 50-yard line.
Sign me up and pass me someone’s credit card. You’ll need one too. Corner and end zone seats are $125, lightest on your wallet. Fifty-yard line spots, near those entry points, $395.
It may be worth it, although the Sooners could get a return trip for the Big 12 championship game, to get a guaranteed load of the opulence of the joint as well as knowing you’ve been to the Arlington branch of the Guinness World Records Museum. It’s now there for world’s largest sports facility, world’s largest roof and the world’s largest LED video scoreboard. The 1.2 million-pound structure – about the weight, our tour guide said, of a Boeing 727 – will be held in the air by eight three-inch steel cables that caused the overhead stadium arches to buckle about six inches. It has four sides, the longest being 50 yards wide from each sideline view.
Six employees will handle technical and mechanical issues from within the structure during the game. Without a bathroom facility, we were told.
If you were impressed with Houston’s Reliant Stadium, you’ll be awestruck by this one. It holds, our tour guide said, two Reliants or four Texas Stadiums. Football being played on the same-sized turf whether it’s Indian Bowl or the Rose Bowl, the size of this place is best measured from the ground to camera booths at the top of each sideline at the 50-yard marker, some 13 stories above ground level.
Speaking of Texas Stadium, the dying facility can be seen from the view of the vast east side glass wall at least for a couple of weeks. It’s scheduled implosion is to be part of a movie scheduled out in November, “2012,” which is about the end of the world, the tour guide said.
Unfortunately for Jones, there’s no guarantee Dallas will have another Super Bowl trophy by then. But the Cowboys will sure live and play large.